SMS can have a big impact on a company’s ROI when used correctly, especially in comparison to other marketing methods.
How do you ensure your target audience finds, downloads and uses your app?
The opportunity that big data represents, to ensure brands communicate effectively with their customers.
A study reviewing the perceived misconceptions surrounding use of SMS marketing.
A report on the degeneration of the high street in the UK and an assessment on how the mobile channel can rescue it.
The benefits of using mobile messaging to support a customer journey.
Why aren’t retailers making more efforts to understand customer mobile behaviour?
How are consumers engaging with brands over SMS? Is the reality different to the expectation?
A study for digital agencies on the use of SMS as part of multi-channel marketing.
An overview of surveying best practices, offering a range of recommendations.
Why businesses should be integrating SMS into all communications.
Dynmark surveyed 15 of the UK's most prominent gaming companies to understand how they are using SMS.
How and why mobile marketing can work for your small business.
A guide with helpful tips to promote the use of ethical messaging in the UK.
Guides and helpful tips to promote the use of ethical messaging in the US.
With extensive experience of deploying & managing over 1000 campaigns a month, we have gained invaluable insight into SMS best practice.
A review of the mobile market 2011/2012 & beyond. Examining global users, operating systems & mobile business models.
Independent research & in-depth discussions with agency leaders from GyroHSR, Ogilvy Group and Essence Media.
A thorough briefing of the UK mobile messaging marketplace, using the latest available Companies House figures.
This review outlines the non-voice mobile phone industry, predominantly within the UK.
How can messaging be used in different emergency scenarios across the world.